Mar 5 / James Orr

Sales Professional Position Information and Checklist

As many of you may already know we are looking to hire a few Sales Professionals (and maybe one more experienced Sales Manager) to help us with our sales and marketing to businesses for sponsoring the courses that we are creating.

The following is a checklist of information about the Sales Professional (and Sales Manager) positions and how to apply for the job.

  1. Watch An Overview Video First, if you have not already done so, I encourage you to watch the original video I made about the Corporate Sponsorships that you would be selling. In that video I talk about our business background, the product that we create and we sell plus what you would be calling on the businesses about (corporate sponsorship of the courses we create and sell). Additionally, I do talk about the compensation to the Sales Professional and Sales Manager in that video as well.
  2. Talk With A Sales Manager Second, I would encourage you to talk with the Sales Manager you would be working with to have all your questions answered and to discuss if this sales position is a good fit for you and to see if your experience and background would be a good fit for us. Most of the time you will be referred to this page by a Sales Manager so I would encourage you to contact them by telephone once you’ve watched the video in step 1 above (this is a telephone sales position so email is not preferred). If you stumbled across this page without a Sales Manager, you can use the Contact Form on this website and be sure to request to talk to a Sales Manager and I will forward that on to the appropriate Sales Manager.
  3. Submit An Employment Application After you have had a chance to talk with a Sales Manager and they have encouraged you to complete an Employment Application, go ahead and download and submit the Employment Application to us (it is a PDF document). You can fax the completed application to us directly at (888) 714-4596. I strongly recommend calling your Sales Manager after you fax it so they can follow up on it since the applications come to me at my office to be stored in your permanent employment file.
  4. Submit A Sales Professional Employment Agreement Download and submit the Employment Agreement for Sales Professionals (and Sales Managers for that matter). You can fax the completed employment agreement to us directly at (888) 714-4596. I strongly recommend calling your Sales Manager after you fax it so they can follow up on it since the applications come to me at my office to be stored in your permanent employment file. I am the only person, as of right now, authorized to sign the employment agreement to hire you so it will need to be signed by me and returned to you.
  5. Submit A Goals Worksheet We want to make sure that we know what is motivating you to make sales and what you think is a reasonable income for yourself with this job is, so we do ask you to complete a Goals Worksheet.
  6. Receive Back A Signed Copy Of Your Employment Agreement Once we review the application and signed employment agreement, if we decide to make the hire you will receive a signed copy of the Employment Agreement back from us.
  7. Get Access To Our CRM Database Once you have been hired, we will give you a login and password to access our CRM Database which is what you will use to add, edit and follow up with leads.
  8. Recommended Reading Like many other professional sales organizations we are huge believers in personal growth and development and encourage you to read or listen to, at least, the following:
    • “Sponsorship Seeker’s Toolkit” by Kim Skildum-Reid and Anne-Marie Grey (a book about what you’ll be doing)
    • “Psycho-Cybernetics” by Maxwell Maltz
  9. Contact Your Sales Manager For Training Contact your Sales Manager for additional training and direction.
  10. Submit Your Photo And Contact Info To Us As employees you can decide to have your name and contact info up on our team page on the website. Just submit your photo and the contact information to me that you want to appear and will get it online.
  11. Watch Sales Training Video I just made a sales training video for you watch that goes over the sales process for selling sponsorships as well as a sample of how I’d present the sponsorship.
  12. Additional Resources You Will Need: Here are some additional resources you will need as a Sales Manager or Sales Professional:
    • Sponsorship Order Form – Use this to fill out and then send to sponsors as the order form for getting a sponsor.
    • Sales Presentation – I plan to have this done for you late on Wednesday, March 17th, 2010.

Thanks and I will be updating this with additional information, links and resources as needed.

Sincerely,

James

Feb 19 / James Orr

Corporate Sponsorship

Over the last few days I’ve spoken with many people about finding corporate sponsors for our new series of courses (“The World’s Greatest” series). Based on a lot of the feedback I’ve gotten from those conversations, the research that I have done on my own, I outlined a webinar last night while looking out over the falling snow of the Fort Collins foothills (it was very pleasant actually).

Once I was able to get settled into the office this morning and get caught up, I recorded the webinar below explaining what I am looking to do and how certain sales professionals and sales managers could get involved.

Please enable Javascript and Flash to view this Viddler video.

If you need to contact me, you can leave a comment below or the Contact form.

Until my next post,

James

Feb 18 / James Orr

Help Wanted: Transcription Job Just Posted

I just posted up a transcription job on ODesk.com to have someone transcribe the “How To Market Your Mortgage Broker Business” audio available on the Mortgage Broker Downloads page.

I originally went out and bought Dragon Naturally Speaking with the hopes that I would be able to transcribe this (and a whole bunch of other webinars and interviews that I have planned on our Calendar of Events), but it turns out that Dragon Naturally Speaking is not quite up to the task of transcription of MP3 or audio files that I would need it to be. In fact, I was disappointed in its ability to do transcription of external audio files despite my brother’s assurance that it works awesome for him.

In any event, if you are looking for work doing some basic transcription on this project and others, you can go to ODesk.com, register for free and bid on the job.

Until my next post,

James

Feb 11 / James Orr

Twitter Growth Rate Update

Good news, bad news. I just rechecked my twitter growth rate since I made my post almost two months ago.

Since that post, I am now approaching 600 posts to my blog, 631 tweets on twitter and it seems like my experiment of growing my twitter following with zero followers has given me some feedback that says: change your approach.

So, earlier today I started to follow some people on twitter and I have already noticed an increase in the number of followers I have.

I have posted up some growth stats before the new growth is reflected and I hope to share my new numbers with you in the upcoming months so you can see the difference. Or, check out the growth rate for yourself by following me on twitter or at least following my growth on Twitter Counter.

Based on just one days data, I have a feeling we are going to see MUCH, MUCH faster growth rate by actually following and being engaged than just by asking people to follow blindly. The proof data to follow in a future post.

Until my next post,

James

Feb 1 / James Orr

Book Consulting

Some of the books that we sell include a 90 Minute Business Consulting Session Certificate that can be redeemed by the original purchaser of the book.

Please download the Business Assessment Worksheet and submit to via fax to James to get scheduled for your consulting call.

Terms and Conditions: The 90 Minute Business Consulting Sessions Certificate expires 12 months from date of purchase and cannot be combined with other offers. Consulting sessions consists of up to an hour of James Orr reviewing your Business Assessment Worksheet and 30 minutes of telephone time. Please allow 2-6 weeks for response from James Orr for the call. Consulting is limited to scheduled time only; please do NOT telephone, fax or email. No exchanges or substitutions. Additional consulting may be contracted subject to James Orr’s limited availability. Fees quoted upon request. IMPORTANT NOTE: James Orr reserves the right to record any Business Consulting calls and any recordings, as well as materials submitted for review by James Orr including those submitted via the Business Assessment Worksheet may be published in any James Orr authored/edited publications. Do not submit materials or information that you are concerned about keeping confidential.

Jan 28 / James Orr

Hiring A Transcriptionist and Article Writer

In the last few days I have been interviewing a handful of folks that are looking to do transcription work to find one or two people that will be able to take the real estate and marketing courses I already have plus some of the new ones that I am scheduled to do and convert them in articles to post on the blog and various other marketing opportunities.

I have some feedback and tips for those of you that are considering doing something similar in your own business, but before I get to some of the tips I want to remind you why I am even bothering to do this in the first place.

Content (and by content I mostly mean articles for your website) is critically important to build and keep traffic to your website. Whether you are just posting the articles on your site or you are also using the articles on other article directory sites for syndication and republication, you will find that having content, specifically valuable content, and a lot of it to be one of the most effective, long term traffic models available.

For example, here is some real world data. Just before the New Year, I went back and looked at Google Analytics data from one of my websites. I took the total amount of search engine traffic coming to my site over a specific–very long–period of time and divided it by the number of articles I had on my website. Then I divided by the number of months in the time period to get a number of visitors from search engines per article per month number. First off, I want to say that this number is conservatively low because I used the total number of articles at the end of the period as if that number of articles existed the entire time when really I was adding articles at a rate of about 1 or 2 per day.

So, what was my number? 10 new visitors per month per article. Yours may be much higher, yours might be a little lower, but let’s look at what that really means in terms of pay per click traffic (which I think is similar in quality to organic search engine traffic from articles, but that’s a topic for another day).

If you were paying 50 cents per click to get a visitor to your site, then 10 new visitors from search engines per month per article, means that you article is worth $5 per month in pay per click traffic to you or about $60 per year.

So, for every article that you write, you can expect, on average, about $60 worth of traffic from that article over the course of a year. And that, in a round about way, is why I am taking the numerous hour long talks that I have done and converting them into text articles.

Ok… so, getting back to the feedback on hiring someone to transcribe my hour long talks and then take that transcription and convert it to articles.

First, price does not always mean quality. Often it does, but there are people that just want to earn some extra money and they are happy making a lot less than someone that is a “professional” transcriptionist that is charging 6 times as much. And yes, the difference can be that much. I have had people bid and do a great job at a much, much lower rate. I have also gotten horribly poor quality stuff from mid to high price guys.

Second, get lots of bids and try several people out. When I go to hire someone I advertise the job is to do a single hour of work and let them know that if it goes well, I do have more. I will even hire several people from the first job post to do one hour each to find the ones that communicate well with me, do it in a reasonable amount of time, and do a reasonably good job. If I happen to find two or three in the group that fit that standard than I will hire more than one and split the work until one of them opts either through their actions or words not to do the work for me anymore.

Third, set the standard early on. It is much easier to set a high standard in the beginning and have folks strive to reach that standard than to be vague and let them fail from your lack of standards.

So, I hope those tips help you if you decide to convert any audio presentations you have into articles.

Until my next post,

James

P.S. If you are interested in doing transcription work for me, I hire almost exclusively through oDesk; sign up for free and watch the jobs from me and others.