E-mailing Your In-House Buyers List and Wholesale Buyers List

I am a huge advocate of building up a list of both Wholesale/Investor Buyers and also Retail or Rent To Own Buyers (depending on your real estate investing business model). Today, I am going to share with you a new checklist that I just added to the Real Estate Investor Wiki for our Real Estate Investor Bronze Members about how to Email Blast To Your Buyers List.

First, I want to point out that I am only recommending you do this to your personal list of buyers that asked to be notified about properties you have for sale. Do NOT buy a list of send e-mails to people that did not sign up to receive information from you. That is not what this is all about.

In the new checklist above, I discuss some of the companies you can use to send out e-mails including which one I personally have used and what I am using now. I will also keep that updated as that changes (which we have changed 3 times in the last year alone so I suspect it might happen again).

A key part of e-mailing your list is to do it frequently enough so that they know who you are, but not too much to alienate a large portion of your list. I find a few times a week for most lists is acceptable. What do you do if you don’t have that many properties? Offer to send out deals from other investors or helpful tips on things relating to real estate, home buying, rent to own, etc.

If Bronze Members have any questions about the checklist I have above, please do go ahead and leave a comment below and I will address it here.

Until my next post,

James

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