Mar 8 / James Orr

Handyman Dollar Per Hour – How To That Information To Your Advantage

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I think you should be aware of it, and you should post this magic number – the dollar per hour that you need to be earning – somewhere conspicuous – whether it’s in your car on your dashboard or in your tool box so that you have to look at it every time you open up your tool box or maybe you put it on your mirror in your bathroom. You need to put it somewhere so that you need to realize what that number is and be reminded of it all the time, because in my opinion you need to stop doing all other activities where you could be earning that amount of money but you’re doing a task that you could be paying someone else to do cheaper than what you’re doing that at.

For example, one of the things we’re going to talk about a little bit later is posting ads for your product or service or information about your products or service on some of these classified websites like BackPage and Craigslist and Kijiji. You’re going to find out that is a relatively low dollar per hour task – something that you can hire a high school kid or someone you can outsource to for much less than your magic number.

So should you be doing that type of low dollar per hour work if you could be doing actual paid work at your higher rate? And the answer is no.

You should be outsourcing that – paying someone else $5 or $10 to spend 30 minutes or however long it takes them to post those ads up every couple days for you, instead of you focusing on taking the time and then what’s inevitably going to happen if you’re not really focusing on it and you’re not committed to it is it’s not going to get done. By outsourcing you also increase the probability it’s going to get done.

In my opinion, you should know what that number is, and then be outsourcing and delegating everything else you possibly can if you have the work available to do it. Now, if you’re just getting started out and there’s really no way that you could be earning that $28 an hour, go ahead and do the marketing yourself until you have the cash flow coming in in order to support it, but once you’re able to make a choice between I could work an extra hour on this project here tonight or I could go home and be really tired and try to do this marketing project when I could be paying someone $5-$10 an hour to do. Go ahead and pay them the $5 or $10 and do the extra work there at the project and make your money and then go ahead and give up some of your money to someone else to do something for you which is going to bring business down the road.

Until my next post,

James

P.S. Learn exactly what marketing to outsource and specifically how to outsource marketing in your handyman business in “The World’s Greatest Handyman Marketing Course”.

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