Mar 8 / James Orr

SMART Goals For Handyman Businesses

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Here’s a good acronym for remembering how to set goals. SMART goals stands for your goals should be specific – a very specific amount of money, a very specific person that you need, a very specific tool or a resource you need.

It should be measurable. You need to know specifically when you’ve achieved the goal. How much money do you need to make in order to achieve your goal? Not I want to make more money, but I want to make $50,000 per year this year. I want to make $60,000 next year. Whatever is your specific goal. So they need to be measurable. How will you know if you’ve actually gotten a person on your team? Well you’ll know because you’ve hired them. So it needs to be measurable – not I need help, but I need to hire an accountant to do my books. And I’ll know that because I’ll be paying them in order to prepare my quarterly tax filing.

They need to be attainable or realistically attainable. Setting a goal to make a million dollars, and you didn’t make anywhere near a million dollars last year, might not be an attainable type of goal for you. You want to be realistic in that.

They need to be relevant for you. You need to find a goal that is realistic and relevant to what you’ve got going on. You don’t want to set goals that are really outside of your area of expertise.

You want to make sure that your goals are time-bound, meaning that you set a very specific time to achieve them. Not I want to make a million dollars some time, but I want to make a milliion dollars in this exact time period. Or I want to make $50,000 by the end of this year. Or I want to make $100,000 by the end of next year. And then you can set very specific time-bound goals. You need to have your goals in front of you to review.

Until my next post,

James

P.S. Want to take your SMART Handyman Goals and implement them with proven marketing systems? Check out “The World’s Greatest Handyman Marketing Course” to go from theory to implementation.

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